Emmy Award winner Patricia Kelikani is a filmmaker and video marketer who is on a mission to help small business owners grow their businesses by creating videos. Patricia is sharing her story of how she was turned down for her dream job of being a reporter and how her life changed when a video camera was put in her hands. You are going to learn amazing tips and tricks to help you create your own video, learn why you need to have a video on your website for your potential clients, and what you should be wearing on camera!
Let your ideal clients look into your eyes as you talk to them about what you do!
What we’re talking about
- From Rejection To Finding Your Passion By Mistake
- How Video Can Help You Increase Your Profits
- How You Can Create Your Own Video From Your iPhone
From Rejection To Finding Your Passion By Mistake
Patricia’s journey to being an Emmy award winner didn’t happen because she grew up wanting to be a filmmaker. Patricia’s dream was to be a news reporter, but was faced with rejection after rejection. Her hair was too long, she was too young, her voice wasn’t right. So she gave up and took a corporate job. What happened next was ultimately how she found her passion…someone handed her a video camera. And the rest is history in the making!
How Video Can Help You Increase Your Profits
Patricia says that you should think of video as your twin who is going to help you sell 24 hours a day! Having a video of yourself on your website allows potential clients to hear you in your own voice, get to know you and truly look you in the eye. Video is also the marketing tool that keeps giving because the lifespan of a video is 4 years. Compare that to a Facebook post which is only 3 hours and 7 minutes, and clearly there is benefit to creating a video.
How You Can Create Your Own Video From Your iPhone
Creating your own video is as simple as grabbing your phone, sitting near a window with indirect lighting, having an external microphone and dressing in jeweled or bright colors. Patricia is sharing how to position your talking points, what kind of background you should have, and how fitted clothing is better than loose and baggy tops. Lastly, wrap up your video with a Call To Action (CTA) because without it…it’s like walking into a bar expecting to find your soul mate!
Have you added a video to your website yet?
Everything Is Figureoutable by Marie Forleo